In 2018, we were given the opportunity to prove that we are capable of building one of the largest Rent-a-Car brands in Romania. Under the APAN Motors umbrella, Drive2U was our largest and most complex project at the time.
In 2018, we were given the opportunity to prove that we are capable of building one of the largest Rent-a-Car brands in Romania.
Under the APAN Motors umbrella, Drive2U was our largest and most complex project at the time. The management was pursuing clear, well-defined objectives with the aim of scaling the company nationwide, in the shortest possible time, through quality services that bring high customer satisfaction.
We built the entire project from scratch. Complete marketing strategy, brand naming, motto, domain, logo, mission, vision, values and other brand identity elements, website, mobile app, social media accounts, SEO, affiliate sites, brokers, events, software, trainings and even customer relationship maintenance on social media.
We have achieved the impossible. The first new car rental brand listed on rentalcars.com (a platform owned by booking.com) less than a year after we started.
The peak was winning the Customer Favorite Award from rentalcars.com, the most important award in the car rental industry.